SVEDKA Vodka Water
SVEDKA Vodka announced the launch of SVEDKA Vodka Water, delivering a simple, modern drinking experience defined by clarity, convenience and taste, it says.
Actualité Boissons
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Diageo looks to Guinness and premixed cocktails for turnaround
Diageo has unveiled plans to double Guinness production as part of a major turnaround programme, that will also see the drinks giant reduce roles across its global workforce. The…
Keurig Dr Pepper Reaffirms Forecast On Strong Soda, Energy Drink Demand
Keurig Dr Pepper left its annual forecasts unchanged after beating analysts' estimates for second-quarter sales and profit.
Should grocers try reclassifying their beverage aisles?
Shoppers’ desire for drinks that match specific needs is reshaping the category, FMI found.
Diageo targets US$1bn in savings as Dave Lewis unveils turnaround plan
Diageo has launched a three-year programme to improve efficiency and restore growth under new chief executive Sir Dave Lewis. The drinks group will target an additional US$1…
Should grocers try reclassifying their beverage aisles?
The category is becoming more fragmented across channels and linked to specific consumer needs such as hydration, FMI found.
Kavalan returns to Israel
Taiwanese single malt whisky Kavalan has teamed up with distributor Eurostandart to reintroduce its core range to the Israeli market The post Kavalan returns to Israel appeared…
Pimentae aims for £1m with first crowdfund
Tequila-based ready-to-drink brand Pimentae will launch its first crowdfunding campaign next week with a target of £1 million (US$1.3m). The post Pimentae aims for £1m with first…
La Martiniquaise snaps up Lamb’s rum from Corby
Pernod Ricard’s Canadian arm has sold Lamb’s rum to La Martiniquaise-Bardinet and a Quebec-based alcohol firm for CA$39.2 million (US$28m) The post La Martiniquaise snaps up…
Spirits Maker Diageo Launches $1bn Cost-Cutting Plan To Arrest Subdued Growth
Diageo targets $1bn in savings over three years as it forecasts low-single-digit sales growth through 2029.
Unreined Whiskey unveils Texas visitor centre
The new Unreined Whiskey visitor centre in College Station, Texas, features a ‘speakeasy-style’ lounge and a working rickhouse The post Unreined Whiskey unveils Texas visitor…
Jeremy Clarkson launches beer and beef pies
Jeremy Clarkson’s beer and beef pies are hitting pub menus this month. db finds out more about what they contain and where you can try them. The post Jeremy Clarkson launches beer…