Primark lance une grande offensive sur les prix
Dans 19 pays, Primark baisse les prix de centaines d'articles populaires dans les collections pour femmes, hommes et enfants. Avec cette nouvelle campagne, l'enseigne souhaite…
Marketing
L’actualité de l’alimentaire, des boissons, de l’hygiène-beauté, de l’entretien, de la distribution et des services PGC, mise à jour automatiquement, avec un lien vers l’éditeur d’origine.
La bière Tout Bien d’Average Rob en passe d’atteindre les 10 millions de chiffre d’affaires
Sur un marché de la bière en perte de vitesse, Tout Bien, la marque de bière de l'influenceur belge Average Rob, a vu son chiffre d'affaires progresser de 86 % l'année dernière…
Hunter & Gather unveils six-figure rebrand following £16.6m year
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Boston Beer hires tech-savvy CMO to hone data-driven marketing
Allison Stransky will join the Samuel Adams owner from Samsung Electronics America, where she’s focused on applications of big data and AI.
Christmas Q&A with Aiste Pugh Williams, off-trade marketing manager at Disaronno International UK
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How Mondelēz wants to ‘shake up’ snacking with cookies
The Oreo and Chips Ahoy! maker is turning to innovation and marketing to woo more consumers inundated with other choices, such as chips and candy.
Currys helps customers ‘reduce waste’ in new campaign
Currys has unveiled a new campaign to help customers apply an “energy-saving mindset” to tech in the home. Part of the retailer’s ‘Beyond Techspectations’ brand platform, the…
Whistles celebrates 50 years with customer-fronted relaunch
Whistles has put 50 customers at the centre of its relaunch, as the TFG London-owned fashion brand celebrates its 50th anniversary with a new website and campaign. Earlier this…
Living Things unveils biggest marketing campaign
Probiotic soda brand Living Things has launched its biggest marketing campaign, ‘Refresh Your Inner Thing’, which marks a milestone in its overall growth. The mass media campaign…
‘Big shop faff’ – is smaller better for UK grocers?
The latest chapter of convenience retailer Co-op’s marketing drive shows all the reasons consumers should avoid the ‘big shop faff‘. But are traditionally large supermarkets…
Gressingham Duck collaborates with luxury homewares brand for on pack promotion
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Co-op takes on the ‘big shop faff’ with latest ‘Pop to Co-op’ campaign
Discover what's happening in retail today, Retail Times publishes international & UK retail news covering products, data, tech, packaging, people, research, comment and much more…