Jameson teams with NFL as global sponsor amid spirits market struggles
The Pernod Ricard brand will have exclusive marketing rights as the official spirits sponsor of the league, which is continuing its international push.
L’actualité de l’alimentaire, des boissons, de l’hygiène-beauté, de l’entretien, de la distribution et des services PGC, mise à jour automatiquement, avec un lien vers l’éditeur d’origine.
The Pernod Ricard brand will have exclusive marketing rights as the official spirits sponsor of the league, which is continuing its international push.
Retail’s standout marketing teams, brand partnerships, Christmas campaigns and physical activations have been named in the latest RG Retail Excellence Awards 2026 shortlists… The…
Sazerac-owned Wheatley American Vodka has formed a multi-year partnership with The National Association for Stock Car Auto Racing The post Wheatley Vodka hits the track with…
Puerto Rican rum Bacardí has opened its barrel warehouses to the public for the first time following a multi-million-dollar expansion The post Casa Bacardí ploughs millions into…
Beyoncé has taken full ownership of SirDavis American Whisky, ending Moët Hennessy's involvement less than two years after the brand's launch. The move comes as LVMH continues to…
Women in Convenience 2026 brought together retailers and suppliers from across the UK for panels and workshops focused on advice and practical support
Procter & Gamble, the American multinational primarily active in personal care and household products, is paying billions to acquire Thorne, a manufacturer of dietary supplements.
Let's take a look at a new report from Yelp, which offered the 50 most "saved" ice cream shops in the United States as we give scoop shops some love.
The meat giant said the Trump administration's efforts to boost supply are unlikely to make a significant impact in the near-term.
New Kroger CEO Greg Foran is just one of a growing number of top-level executives at U.S. food retailers who previously worked outside the country.
A secondary market has emerged for retailers, such as American Eagle Outfitters and The Children's Place, to get capital quicker by monetizing tariff refunds.
Kimberly-Clark cut its annual sales and profit forecasts, citing a significant hit to second-quarter sales in China.