Thatchers Cider teams up with Aardman for first-ever Christmas TV advert
Thatchers Cider has unveiled its first-ever Christmas TV advert, teaming up with Bristol-based animation studio Aardman to bring a festive story to life at its Somerset home…
Marketing
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Pepsi celebrates New York Knicks with Championship can
PEPSI and the New York Knicks are tipping off the 2026-27 season with Champions Deserve Pepsi, a new campaign honoring the team’s title and limited-edition PEPSI x Knicks…
Blue Diamond teams with Julianne Hough
The campaign features two Blue Diamond Almondmilk varieties: Unsweetened Simple, made with just three ingredients: water, almonds and sea salt; and Chocolate Protein, featuring an…
Superdrug teams up with Faye Winter for safer aesthetics campaign
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Kraft Heinz Backs Protein, Fibre Trends As Innovation Drive Gains Steam
Kraft Heinz backs protein and fibre trends as it ramps up marketing investment and looks to accelerate innovation.
United Colours of Benetton unveils new campaign starring Benetton Rugby players
United Colours of Benetton has launched a new campaign fronted by players from Benetton Treviso, as it renewed its partnership with the Italian professional rugby union team…
ColinKurtis launches new website
The redesign was executed by ColinKurtis Advertising’s in-house web production team with a focus on increasing visual impact, communicating the agency’s industry authority and…
Dr. Oetker partners with Family Action to ‘get more families baking’
Dr. Oetker has teamed up with national charity Family Action to launch a new campaign aimed at helping more families bake together. The Helping Families Rise partnership will…
BrewDog enters five-year Leicester Tigers partnership
BrewDog has teamed up with rugby union club Leicester Tigers, becoming the official beer partner during 2026-27. The new partnership will involve marketing activations, as well as…
DFS returns to Saturday night TV with The Voice UK partnership
DFS has teamed up with ITV’s The Voice UK for a new marketing campaign, building on its partnership with Britain’s Got Talent earlier this year. It will feature throughout the…
Jameson teams with NFL as global sponsor amid spirits market struggles
The Pernod Ricard brand will have exclusive marketing rights as the official spirits sponsor of the league, which is continuing its international push.
Lush, Hamleys, Space NK and Very shortlisted for marketing Retail Excellence Awards
Retail’s standout marketing teams, brand partnerships, Christmas campaigns and physical activations have been named in the latest RG Retail Excellence Awards 2026 shortlists… The…