GHOST, A&W Root Beer reimagine energy with new root beer flavor
GHOST is shaking up the energy drink category with the launch of GHOST Energy x A&W Root Beer, a new flavor that pairs the taste of A&W with GHOST’s innovative approach to energy…
Beverage news
Fresh headlines across food, beverage, personal-care, home-care, retail and FMCG services, updated automatically and linked to the original publishers.
Saint James Yerba Mate
Saint James Iced Tea announced the launch of Saint James Yerba Mate, the brand’s first beverage line outside its existing portfolio of organic iced teas.
RTD has become easy to try, but much harder to love
Spirits-based ready-to-drink (RTD) has become remarkably good at getting consumers to say “yes” the first time.
Ice cream brands to be available as coffee flavors
Klondike, Good Humor and Popsicle are entering the coffee category through limited-edition officially licensed collaborations with Java Factory,
Inside PepsiCo’s dirty soda playbook
The beverage giant is putting a ready-to-drink twist on the buzzy drink trend, which an executive said has yet to reach its peak.
Fever-Tree Drinks' Half-Year Profit Rises On Favourable Weather
Britain's Fever-Tree Drinks posted a 9% rise in first-half adjusted core profit, after its UK business returned to growth.
CCEP expands Supercan range with three variants
Coca-Cola Europacific Partners (CCEP) is expanding its 500ml Supercan range with Sprite, Fanta Orange and Dr Pepper available nationwide in the larger single-serve can format…
English Whisky raises a glass to new protected status
English Whisky has secured protected Geographical Indication (GI) status, a milestone for a sector that has grown from a handful of producers into 70 distilleries from Cornwall to…
Khalifa Kush THC beverages
Khalifa Kush, a premium cannabis lifestyle brand founded by multi-platinum recording artist Wiz Khalifa, announced the launch of Khalifa Kush THC beverages.
The Wolf Man joins 19 Crimes collective bottle lineup
This Halloween, 19 Crimes and Universal Products & Experiences are expanding their limited-edition Universal Monsters collection with the debut of The Wolf Man, the latest…
Gulf Distributing invests in the future
As one of the leading beverage distributors in the Southeast, Gulf Distributing Company, Mobile, Ala., has shown its willingness to invest in the future of its operations.
Southern Glazer’s report names growth opportunities
Southern Glazer’s Wine & Spirits released its inaugural Raise the Bar: H2 2026 Edition, a new trends report from the company’s Commercial Intelligence team examining the forces…