Keurig Dr Pepper Reinvents Iconic Beverage Brand With A Citrus Twist
Keurig Dr Pepper is introducing new recipe and design for its flagship 7UP brand in a first major evolution of range in more than 15 years.
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7Up ups the lime in recipe overhaul
The change, meant to differentiate 7Up from rival Sprite, marks the biggest innovation for the Keurig Dr Pepper-owned brand in more than 15 years.
7UP puts lime in the spotlight with refreshed identity
7UP, a brand of Frisco, Texas-based Keurig Dr Pepper, is redefining the billion dollar lemon-lime category with its first evolution in more than 15 years, with a lime-led…