GiftCoves: find the gift, compare the price, keep the surprise
The team behind FMCG Europe also runs GiftCoves, a gift discovery and price comparison site for Belgium and the Netherlands, in Dutch, French, English and Spanish. It exists for a question every consumer-goods brand depends on: what do I buy for this person, and where is it cheapest today?
GiftCoves collects offers from bol, Amazon and a growing list of web shops, groups them per product so the same item from five shops is one page, and shows the cheapest offer first. Around that catalogue sit the tools that make gifting easier. Here is what you will find.
What GiftCoves does
Search and compare
Type a product or a barcode and see every shop that sells it, cheapest first. Prices are re-checked live where the shop allows it.
The Daily Cove
A themed, hand-picked selection every day: for the school run, for a rainy Sunday, for someone who has everything. Subscribe and it lands in your inbox each morning.
The Gift Whisperer
Answer a few questions about the person and get ideas that fit them, with the price comparison already done.
Buying guides
Plain-language guides to choosing well: what matters, what does not, and what to search for.
Wish lists that keep the surprise
Make a list, share it, and let friends claim items between themselves. The person the list is for never sees what has been bought.
Secret Santa
Draw names for the family or the office, attach everyone’s wish list, and let each giver see only their own match.
Barcode scanner
Standing in a shop? Scan the barcode with your phone and see whether the same product is cheaper online.
Brands and shops
A page per brand and per shop, with their range and how their prices compare.
Why it matters to FMCG readers
Gifting is a retail moment that consumer-goods brands rarely see from the shopper’s side: the comparison across shops, the list that decides which product gets bought, the daily selection that puts one item in front of thousands of readers. GiftCoves is that side of the counter, and the brands and retailers covered on FMCG Europe are exactly the ones whose products appear there.
If you work for a brand or a shop and want to know how your range shows up, or would like to be featured in a Daily Cove, get in touch.
See it for yourself
Free to use, and no account is needed to search, compare or read. An account is only for lists and draws.