GiftCoves: find the gift, compare the price, keep the surprise
The team behind FMCG Europe also runs GiftCoves, a gift discovery and price comparison site for Belgium and the Netherlands, in Dutch, French and English. It exists for a question every consumer-goods brand depends on: what do I buy for this person, and where is it cheapest today?
On GiftCoves you can compare prices across large web shops and a growing list of specialist shops. The same product from five shops is one page there, the cheapest offer first. No idea yet? Browse gift ideas by type of person or let Find a gift help. Here is what you will find.
What GiftCoves does
Compare prices
Search for a product, paste a link or type a barcode and see every shop that sells it, the cheapest first.
Cove of the day
A selection around a theme every day: back to school, a rainy Sunday, someone who has everything. Also by email, every morning.
Find a gift
Say who it is for and what they love, and get ideas that fit, with the price comparison included.
Swipe through gifts
One product at a time: swipe right to put it on your list, left to skip. The longer you swipe, the better it fits.
Gift ideas by type
The home cook, the hiker, the one who has everything: ready-made selections per type of person.
Buying guides
Plain-language guides to choosing well: what matters, what does not, and what to look out for.
Lists that keep the surprise
Make a wish list or a gift list for someone else and share it. Whoever the list is for never sees what has been bought.
Secret Santa
Draw names for the family or the office, link everyone’s list, and let each giver see only their own name.
Barcode scanner
In a shop? Scan the barcode with your phone and see whether the same product is cheaper online.
Brands and shops
A page per brand and per shop, with their range and how their prices compare.
Gifts for everyone
Every person has a page of their own, and so does every mix of a person and a hobby: gifts for a mum who loves cooking, gifts for a coffee-loving dad, perfume for your partner, gifts for a friend who games or books for your child. Start here:
Why this matters to FMCG readers
Buying a gift is a shopping moment consumer-goods brands rarely see from the buyer’s side: the comparison across shops, the list that decides which product gets bought, the daily selection that puts one item in front of thousands of readers. GiftCoves is that side of the counter, and the brands and retailers FMCG Europe follows are exactly the ones whose products appear there.
Do you work for a brand or a retailer and want to know how your range appears there, or be featured in a Cove of the day? Get in touch.
See for yourself
Free to use, and you need no account to search, compare or read. An account is only for keeping lists and drawing names.