Pepsi Prebiotic Cola, Drybar team up for ‘getting-ready’ refresh
Pepsi Prebiotic Cola and Drybar Shops are teaming up to refresh the getting-ready ritual and celebrate those moments across 200 Drybar shops nationwide.
European FMCG news
Fresh headlines across food, beverage, personal-care, home-care, retail and FMCG services, updated automatically and linked to the original publishers.
PepsiCo, Kraft Heinz under investigation in Texas over avocado oil claims
A probe into food giants' better-for-you brands follows a UC Davis study that found many products may be adulterated with cheaper oils.
PepsiCo Reports Progress Against 2030 Sustainability Goals
PepsiCo reports progress on climate, packaging, supply chains and nutrition as it works towards its 2030 pep+ sustainability goals.
PepsiCo reports increase in recycled content for plastic packaging
The CPG company noted progress from lightweighting Gatorade and Lipton bottles in North America along with other international redesign examples.
PepsiCo to cease warehouse operations at Oklahoma production site
More than 180 warehouse employees will be impacted by the closure, though production operations will continue.
PepsiCo Expands Chilled Foods Portfolio In US With Alvalle Gazpacho
PepsiCo is launching its ready-to-eat chilled soup, Alvalle gazpacho, at select Whole Foods Market locations across the US.
PepsiCo expands presence in refrigerated meals with chilled soup
The food giant is bringing its Alvalle gazpacho brand to the U.S. as it looks to expand in fresh snacks and meals.
PepsiCo revs up experiential marketing with five-year Silverstone deal
PepsiCo has revealed the signing a five-year partnership with Silverstone, with an eye to turning major sporting events into immersive brand experiences for Pepsi, Doritos and…
PepsiCo strikes five-year Silverstone food and drink deal
PepsiCo has signed a five-year partnership with Silverstone to become the motorsport venue’s official soft drinks and snacks partner. The agreement will bring brands including…
Carlsberg Expands PepsiCo Partnership To Azerbaijan
Carlsberg announced a new agreement with PepsiCo to serve as its bottler in the Republic of Azerbaijan starting 1 January 2027.
Battle of the Brands: Primark hits out at Skims with mobile billboard stunt
Primark’s latest stunt has played into a technique used by many brands, most predominately by Pepsi and Coca Cola. The two beverage firms are famous for snipping at each other and…
PepsiCo Contributed Nearly $65bn To US GDP In 2024, Study Finds
PepsiCo supported nearly 440,400 jobs in the US in 2024, according to new analysis from Oxford Economics.