Aldi brings back emojis for the start of the school year
At the end of August, Aldi will launch its seventh emoji savings campaign in Belgium. The discount retailer is once again focusing specifically on families and is linking this…
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Aldi chief backs govt review into supermarket discount pricing
The government warned earlier this month that outlets were artificially inflating base prices before advertising discounts
Aldi tops retail ‘Creator World Cup’ as brands sidestep sponsorship costs
Aldi generated the largest share of UK retail creator content surrounding the 2026 FIFA World Cup, beating eBay, Boots, Marks & Spencer and Tesco despite holding no official…
“No points, no coupons, no stress”: Aldi launches a campaign against loyalty apps (but not in Belgium)
In a remarkable joint advertising campaign, Aldi Nord and Süd are taking a strong stand against the complexity of loyalty apps in their home market. However, the discount chain…