Marie-Stella-Maris opens fourth Belgian store in Brussels
The Dutch skincare brand Marie-Stella-Maris will open a flagship store on Avenue Louise in Brussels on November 6. This expansion follows strong growth in Belgium, where online…
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Boots’ Charlotte Lock: New campaign celebrates “beautiful and brutal” moments of life
Health, beauty and wellness retailer Boots has unveiled a new brand platform, which celebrates the “realities of life”. Titled ‘Give It Some Boots’, the campaign aims to show the…
Sephora announces fourth store in Belgium
The French cosmetics chain Sephora is continuing its expansion in Belgium. Following openings at the Docks Bruxsel and City2 shopping centers in Brussels, Westland Shopping is now…
Adopt Parfums opens first Flemish store in Ghent
The French perfume brand Adopt Parfums has opened its first store in Flanders. Following previous locations in Brussels and Wallonia, the brand has chosen the Langemunt in Ghent…