The Laughing Cow launches new range at Tesco
The Laughing Cow has launched a three-product range that is now exclusively available at Tesco since late October 2026. This move aims to offer variety to supermarkets within the…
European FMCG news
Fresh headlines across food, beverage, personal-care, home-care, retail and FMCG services, updated automatically and linked to the original publishers.
The Laughing Cow is laughing again
Thanks to the countless fans across the country who embraced the challenge to laugh off their trivial everyday disagreements, the beloved brand icon has finally gotten her laugh…
Bel Group Unveils Digital Twin Of Cheese Brand
Bel Group has unveiled a ‘digital twin’ of its flagship processed cheese brand The Laughing Cow in collaboration with Dassault Systèmes.
The Laughing Cow reveals why she stopped laughing
With a lighthearted nod to its iconic cheese wedges, The Laughing Cow is reminding consumers that a wedge should be something we share, not an issue that comes between us. Now…
The Laughing Cow stops laughing
While there’s been no explanation for The Laughing Cow’s sudden mood shift just yet, she’s been spotted not laughing in diners, parks and across the brand’s social channels and…