From Yamal to the mall: How American Eagle is going back to school
Chief Marketing Officer Craig Brommers details the retailer’s extensive marketing for the crucial season, which kicks off days after global ambassador Lamine Yamal and his team…
Marketing
Vers nieuws uit voeding, dranken, persoonlijke verzorging, huishoudelijke verzorging, retail en FMCG-diensten, automatisch bijgewerkt en gelinkt naar de oorspronkelijke uitgever.
GIPHY adds Koddi machinery to enhance shareable GIFs-as-commerce-media offering
Sharable GIF platform GIPHY is adding Koddi’s commerce media infrastructure and LiveRamp’s audience capabilities to its advertising platform, giving brands more sophisticated ways…
Stoli to boost Pride and morale with latest investment
A campaign supporting the launch of SPI Group’s Stoli brand will roll out in Brighton’s pubs and bars next month to coincide with the city’s Pride celebrations. Jessica Mason…
News UK renews NewstrAid sponsorship for 12 months
The renewed sponsorship will support NewstrAid’s financial, emotional and practical assistance to current and former industry colleagues