Kraft Heinz And Disney Launch Strategic Partnership
Kraft Heinz has announced a long-term strategic partnership with the Walt Disney Company, covering food, media and events.
European FMCG news
Fresh headlines across food, beverage, personal-care, home-care, retail and FMCG services, updated automatically and linked to the original publishers.
Leftovers: Philadelphia rings in lactose-free cream cheese | Cheez-It launches first beer collab with Coors Light
The Kraft Heinz brand is positioning the innovation as a cheaper alternative to other options on the market, while Pringles collaborates with Buffalo Wild Wings on sauce-inspired…
Kraft Heinz, Disney enter long-term strategic marketing partnership
The partnership spans marketing campaigns, digital content and other branded opportunities across Disney’s media outlets, cruise line, parks and events.