Nutella maker Ferrero building a sweets ‘powerhouse’ in the US
The company is increasing marketing and innovation as it aims to nearly double sales to $20 billion through a portfolio of candies, cereals and more.
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Ferrero launches Nutella-filled frozen waffles
The product, set to launch in the U.S. next spring, is meant to be a premium option in a space that has lacked meaningful innovation, an executive said.
Ferrero eyes deal for first Romania factory
Ferrero is advancing plans to set up its production base in Romania through the purchase of an existing facility. The post Ferrero eyes deal for first Romania factory appeared…
Ferrero relaunches Wonka candy brand
The food giant is releasing a line of limited-edition treats with unexpected colors and texture combinations to attract a new generation of consumers.
How Ferrero is strengthening sustainability from farm to factory
Ferrero advances sustainability with 98% cocoa traceability and major emissions cuts across plants.
Ferrero looks to turn around Power Crunch with relaunch
The wafer-based protein bar, which the Nutella maker bought in 2025, is “rebalancing” its ingredients and touting a crispier texture.
Ferrero makes new acquisition in the cereal market
The Ferrero Group is strengthening its position in the U.S. breakfast market with the acquisition of Purely Elizabeth, a brand known for its granola, oatmeal, and breakfast…
Wells Enterprises parent company acquires Purely Elizabeth
Following closing, Ferrero intends to support Purely Elizabeth's next phase of growth through continued product innovation, operational capabilities and expanded distribution…
Ferrero Expands US Footprint With Acquisition Of Purely Elizabeth
Ferrero Group has entered a definitive agreement to acquire US wellness and better-for-you food brand Purely Elizabeth.
Ferrero extends M&A spree with Purely Elizabeth
Ferrero has made a move to expand its breakfast portfolio with a deal for US food company Purely Elizabeth. The post Ferrero extends M&A spree with Purely Elizabeth appeared first…
Ferrero to buy better-for-you breakfast brand Purely Elizabeth
The deal builds on the Luxembourg-based food giant's $3.1 billion acquisition of cereal maker WK Kellogg in 2025.
Ferrero merges Delacre and Michel & Augustin biscuit brands
Ferrero is merging the Belgian cookie maker Delacre and the French company Michel & Augustin into a single company. The Italian confectionery group aims to leverage cost…