Marketing in de Europese FMCG

Retail

Jaded London ad banned for ‘glamourising’ smoking

The Advertising Standards Authority has banned an advert from clothing brand Jaded London for “glamourising” smoking. The email, which appeared on 27 May 2026, was flagged by a…

Vacatures in Retail ›

Wet- en regelgeving Marketing

Retail Gazette 5 aug 2026 EN

Retail

Lindt & Sprüngli

Lush, Hamleys, Space NK and Very shortlisted for marketing Retail Excellence Awards

Retail’s standout marketing teams, brand partnerships, Christmas campaigns and physical activations have been named in the latest RG Retail Excellence Awards 2026 shortlists… The…

Vacatures in Retail ›

Marketing

Retail Gazette 5 aug 2026 EN

Retail

Costcutter Cadbury Easter webpage breaches ASA rules

The ASA ruled the webpage did not qualify for the brand advertising exemption because it showed specific Cadbury Easter products

Vacatures in Retail ›

Marketing

Better Retailing 5 aug 2026 EN

Voeding

Snackable unveils major new Dairylea Dunkers marketing campaign

Snackable cheese brand Dairylea has launched a new marketing campaign for its best-selling products, Dairylea Dunkers. The campaign aims to showcase Dairylea Dunkers as a snack…

Vacatures in Voeding ›

Productlancering Marketing

Grocery Gazette 5 aug 2026 EN

Retail

Google Zero – retail media’s clickless reckoning?

AI is replacing the click with an answer, recommendation and, increasingly, a completed transaction. That threatens retailers’ audiences and Google’s traditional advertising model…

Vacatures in Retail ›

Marketing E-commerce

InternetRetailing 4 aug 2026 EN

Retail

Carrefour

Express nods to its Y2K heyday in campaign that unites fashion, music

Chief Marketing Officer Joe Berean discusses a fall effort featuring pop star Tinashe and NFL player Tee Higgins that iterates on the retailer’s “Dress to Express” platform.

Vacatures in Retail ›

Marketing

Retail Dive 4 aug 2026 EN

Dranken

PepsiCo

PepsiCo revs up experiential marketing with five-year Silverstone deal

PepsiCo has revealed the signing a five-year partnership with Silverstone, with an eye to turning major sporting events into immersive brand experiences for Pepsi, Doritos and…

Vacatures in Dranken ›

Marketing

Retail Gazette 4 aug 2026 EN

Voeding

Episode 67 – Sibel Candemir discusses Hispanic dairy plus much more

Sibel Candemir, chief marketing officer at Irving, Texas-based Cacique, joins Dairy Foods for Episode 67 of the “Let’s Talk Dairy” podcast, where she discusses Hispanic dairy.

Vacatures in Voeding ›

Marketing

Dairy Foods 4 aug 2026 EN

Retail

Morrisons launches month-long fundraising campaign for Marie Curie

For August, Morrisons has launched its Every Pack Gives Back fundraising campaign as part of its efforts to raise £15 million for end-of-life charity Marie Curie before October…

Vacatures in Retail ›

Marketing

Retail Gazette 3 aug 2026 EN

Retail

Colruyt Group

[In the picture] Colruyt and IKEA throwing raves as a marketing stunt

Last weekend, two completely legal rave parties took place at IKEA and Colruyt stores in Belgium. For both retailers, this was an opportunity to appeal to a younger audience.

Vacatures in Retail ›

Marketing

RetailDetail Europe 3 aug 2026 EN

FMCG-diensten

Ocean Outdoor retains Canary Wharf Group DOOH portfolio

Canary Wharf Group’s digital-out-of-home network in London will still be managed by Ocean Outdoor UK, after the firm won a competitive tender. The pair have worked together for 15…

Vacatures in FMCG-diensten ›

Marketing

Retail Gazette 3 aug 2026 EN

Retail

C-store owners to earn up to £1.2k from The i Paper giveaway

The Associated Newspapers campaign is supported by the Fed

Vacatures in Retail ›

Marketing

Better Retailing 3 aug 2026 EN