Cointreau announces partnership with Olivia Attwood’s podcast
Cointreau has announced a marketing partnership with reality TV star Olivia Attwood’s popular culture podcast Olivia’s House, as the brand aims to expand its customer reach. This…
Marketing
Vers nieuws uit voeding, dranken, persoonlijke verzorging, huishoudelijke verzorging, retail en FMCG-diensten, automatisch bijgewerkt en gelinkt naar de oorspronkelijke uitgever.
Coca-Cola unveils campaign highlighting local businesses
Coca-Cola has launched a new campaign, Local Royalty, which aims to highlight the important contributions from local business owners. The business commissioned royal portrait…
Walmart’s chief marketer breaks down retailer’s Muppet-fueled holiday campaign
For a unified push during the holidays, the retailer is recreating the world of “The Muppet Christmas Carol” and extending its “Who Knew?” brand platform.
Old J Spiced Rum unveils biggest brand refresh since launch ahead of 15th anniversary
Discover what's happening in retail today, Retail Times publishes international & UK retail news covering products, data, tech, packaging, people, research, comment and much more…
No cars, more shoppers? How Oxford Street pedestrianisation will reshape retail marketing
As of this Monday [26 October 2026] Oxford Street will be pedestrianised, marking a new chapter for one of London’s most well-known shopping hotspots. An initial report and…
Banana Republic debuts TikTok content series in bid for younger shoppers
The effort spotlights various styles and arrives as parent Gap Inc. continues to emphasize entertainment marketing.
Sprite launches basketball on-pack promotion
Coca-Cola Europacific Partners (CCEP) has launched a new Sprite on-pack promotion in partnership with the NBA. Running from November 2026 to March 2027, there will be…
WATCH The Perfume Shop’s ‘Let Love Last’ Christmas campaign
The Perfume Shop has become the latest retailer to unveil its Christmas 2026 campaign, with its focus on the emotional connection between perfume and festive memories. Amy…
Aldi’s Halloween drive transforms car bays into ‘broomstick parking’
Aldi has taken its Halloween marketing into the real world with a dedicated broomstick parking bay at its Water Lane store in York, using a playful in-store activation to drive…
How AB InBev built a culture of creative effectiveness that drives growth
To focus its marketing efforts, the Bud Light owner looks for opportunities at the intersection of consumer needs and business problems, rather than chasing creative ideas…
Morrisons launches OOH Halloween campaign
Morrisons’ new OOH campaign, titled “Market Street Monsters”, creatively utilises edited photography to turn fruits and vegetables into Halloween monsters. The marketing campaign…
Coca-Cola puts consumers in charge of Christmas Truck tour in new festive campaign
Coca-Cola has launched a new consumer-led Christmas campaign, giving the public the chance to vote for where its iconic Christmas Truck will visit for the first time. The brand is…