Nutella maker Ferrero building a sweets ‘powerhouse’ in the US
The company is increasing marketing and innovation as it aims to nearly double sales to $20 billion through a portfolio of candies, cereals and more.
Vers nieuws uit voeding, dranken, persoonlijke verzorging, huishoudelijke verzorging, retail en FMCG-diensten, automatisch bijgewerkt en gelinkt naar de oorspronkelijke uitgever.
The company is increasing marketing and innovation as it aims to nearly double sales to $20 billion through a portfolio of candies, cereals and more.
The product, set to launch in the U.S. next spring, is meant to be a premium option in a space that has lacked meaningful innovation, an executive said.